Creating Core Video Assets

Video is the technology of representing still images as scenes in motion. People choose different video styles based on a variety of factors:

  • Prior experience with different tools
  • Desired impact on viewers
  • Type of communication
  • Initial resource base (e.g. existing slides, etc)
  • Personal strengths (some people feel more comfortable on camera, while others have stronger voiceover skills)

LEARN MORE ABOUT DIFFERENT STYLES

Video Clips

Learn about the basics of shooting video, from framing your shot to choosing what to wear.

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Image & Voiceover

Put together some slides and record your own voiceover narration.

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Screencasts

Demo an offering of your product or website by using screen-capturing software.

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Webinar - Video for Lead Gen & Nurturing

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Learn about video formats that work throughout the funnel.  We will show examples, review metrics, and show how to get started.

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